If you want to express your personality fully when shopping for a new vehicle, the BMW Individual process allows you the freedom to customize your new model as you see fit. If you're looking to customize the exterior's paint job with a wide range of options, like Dakar Yellow or Nardo Grey, you can do so with BMW Individual. You can choose a variety of materials to equip your interior, including leather, Alcantara, wood, and other finely-crafted options. You can even add other customizations, making it possible to have your unique, one-of-a-kind BMW that no other driver has access to.

There's no better way to guarantee you'll get the model you want than to use our online reservation process as soon as possible. All you need to do is use the BMW Individual process to customize the BMW model that you want and provide us with your contact information. We'll touch base with you to confirm the specs of the vehicle you want and submit the order right to the BMW manufacturer. Within a matter of weeks, your model will be ready to go, with all the features you want!